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on hold marketing
We're often asked "Why do I need a on hold messaging program for my business?" We're glad to have the question asked because the phrase "on hold messaging" is not self explanatory. The phrase "on...
Going to the dentist is often a stressful experience. As children, we hated going, and while we became more educated about the benefits of seeing a dentist as we got older, much of the...
Developing content — whether it's in print, audio or visual form — has proven to be an effective marketing strategy. But if that's the case, why are health care organizations finding it so hard to...
In an increasingly digital age, many companies have turned toward social media as a means to reach out to customers, both current and prospective ones. While it is easy to jump on the bandwagon, it...
Brand and image management is an essential component of any organization. Everything attached to a business - from the content of its marketing messages to the color of its office window shades,...
The higher education industry is not impervious to the benefits of a successful marketing campaign, but for any tactic to be effective it must be properly implemented and managed. That's why...